Visit Qatar – Saudi Domain Names Marketing Strategies
I have previously written about Sovereign Domain Names and what it means to domain investors wishing to buy and sell domain names that may be trademarked or prohibited by a sovereign state.
Before Buying and Selling Domains that have the name of the country, state, county, town or village make sure they are free from sovereignty.
Not all countries are equal or have the same rule, for instance, one can register and trade a domain name in the UK such as (as UK Domain Brokers or UK Website Designers) or in Wales (Cymru Marketing) but in other countries such as UAE, the rules may be a little trickier.
So it is no surprise that I read today that the domain name www.visitqatar.com (Free Backlink – You’re Welcome) has gone through the mill and the domain investor lost ownership.
What I would have done in the domain investors position is offered my marketing and SEO services which would have been worth more than the domain name itself. After all, with a little know how there is a way to increase or block traffic for any specific domain name that has already been integrated with Search Engines.
Simply forwarding a domain name to an existing site you will just be generating old traffic and capturing it when someone physically types the URL into the search bar. You will not gain any new traffic by this method unless you develop a new site or subfolder and perform SEO.
I would have covered the site with Qatar Affiliate Links which would have proven beneficial to Qatar, would have eliminated all the hard work a marketing agency would have had to do or website designer, and would have shown credibility, that the domain investor was promoting Qatar with his affiliate marketing campaigns. This way the domain investor would have been helping Qatar with their marketing as I am doing now to a certain degree.
I do not know what the site looked like before to actually comment and if the domain investor was merely expecting someone to buy the domain rather than actually work in partnership then there is nothing more to be said.
In order to generate more traffic rather than merely point the domain to the existing site, I personally would build an “SEO Link Wheel” and expand the site to have a subdomain of sub-directory and add more content. I would split the marketing of both domain names, this essentially would then bring in two lots of traffic.
In terms of SEO, a ‘Domain Name’ plays a small part in generating traffic.
It is usually the content that brings in the eyeballs.
As an example, I could have a sub-directory on a website that is already indexed and ranked and has a MOZ domain authority of less than (30), and in the case of anything, I write I create sub-directories. (It is the sub-directory titles that help to generate the traffic as well as the content on the articles I write).
Hence I would not necessarily need the domain name for the keywords “Visit Qatar” to get on the first page of a search engine but more so the sub-directory title of my own website and domain name and I know working my magic I could get traffic. So I would have the domain investors place have negotiated my marketing efforts.
In fact, not so long ago I got someone on the first page of Google without actually having a domain name/website. What I did was create a subdirectory category landing page, performed SEO added the keywords and meta descriptions, and manually uploaded the page to Google Search Console within a matter of days the landing page and the person’s name and business were on the first page.
Sovereign Domain Names.
I do have on my books domain names appertaining to the middle east and it is my SEO and marketing that will make the domains valuable and not the domain names themselves.
As an example I have a subdirectory called Neom Domain Names, it is on the first page of Google for the search terms, in fact, I have two listings. These domain names are not mine, I am simply brokering them, but with no inquiries, this means what I think it means is that the names will be classed as sovereign and no one wants to touch them.
So any business in the UAE could buy the domains or in certain cases acquire them by dispute resolution but the fact remains without SEO and marketing the domain names are worthless even to the powers that be.
If the powers that be can read this then it is worth noting if the person/company that can get the keywords on the first page of search engines successfully using content marketing strategies should be rewarded for their efforts.
Note From The Editor
For me, I can promote the keywords “Visit Qatar” as I am affiliated with “Qatar Airlines”.
It will be interesting if the dot com version of the domain name is visible on search results, which I highly doubt unless another site or subdomain or directory is built and it will be interesting to see how well my content marketing performs. Only time will tell.
**If you think my marketing speaks volumes and I am doing something right, please get in touch with me and I help you to connect the east with the west.
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