Category: WEBSITES AND APPS POSTS (Page 1 of 6)

Websites and Apps.

Luxury Travel Reporter Website Launch Coming Soon!

Luxury Travel Co & Luxury Travel Reporter Website Launch Coming Soon!

We are excited to announce we have acquired the following domain names: www.luxurytravelco.co.uk and www.luxurytravelreporter.com both these domain names will be part of a project to promote Luxury Hotels, Restaurants, Luxury Car Hire, Airlines, Luxury Luggage, and Luxury Apparel.

The site is in beta mode as it is still being developed, furthermore SEO, Marketing and Advertising will have to be performed to optimize this site for its best possible performance.

We hope to add an affiliate third-party widget that is white label and will work as a booking system.

We also will be inviting travel bloggers to post content on our site.

More about affiliate marketing coming soon.

Anyone wishing to advertise on our site should message us using the form below:

We are excited to announce we have acquired the following domain names: www.luxurytravelco.co.uk and www.luxurytravelreporter.com both these domain names will be part of a project to promote Luxury Hotels, Restaurants, Luxury Car Hire, Airlines, Luxury Luggage, and Luxury Apparel.

#luxurytravel #luxurytravelcompany #luxurytravelco #luxuryhotels #luxurycarhire #luxurydining #luxuryluggage #luxuryapparel #luxurytravelreporter

Luxury Chocolates Wales (luxurychocolates.wales)

Luxury Chocolates Wales

Luxury Chocolates Wales

“Luxury chocolate” by definition is a phrase most commonly used to describe the quality of chocolate and the chocolatier. … The keywords are intended to best describe the luxurious quality and flavor and indulgence moreover than the non-luxury chocolate counterpart, which in turn commands a higher retail price.

Marketing

To start the ball rolling we are writing content about a portfolio of domain names on our books appertaining to the keywords ‘Luxury Chocolate’ (Singular) and ‘Luxury Chocolates’ (Plural).

Ideally, the domain names would suit someone located in Wales or trading in Wales.

Domain Name Portfolio

www.luxurychocolatewales.co.uk (Singular)

www.luxurychocolate.wales (Singular)

www.luxurychocolateswales.co.uk (Plural)

www.luxurychocolates.wales (Plural)

Valuation

The valuation is just an estimate and the word ‘Luxury’ is valued at an average of $1828. Please view the screenshot below:

Dot Com VS Dot Wales

Obviously, the dot com is the most expensive but who would want traffic from around the world including the USA if they were located in Wales? no one unless they were planning to trade worldwide.

Dot Coms are not recommended for businesses only wanting to trade in the UK and planning on pay-per-click advertising. A daily budget would be swallowed up in no time even if GEO fencing was set, you will still get traffic from overseas.

Therefore I believe the .co.uk and .wales domain extensions also have value to the exact match searchable keywords.

Currency Conversion Rates

These Domains have been Reserved!

Although we do have them listed for £1,000 each, however, the whole bulk portfolio is listed for £2,500 per month or £70 per month based on a minimum of a 3-year term.

#luxurychocolate #luxurychocolates #luxurychocolatewales #luxurychocolateswales #confectionerywales #luxury #chocolates

Pros and Cons of a Web Builder vs. Website Designer.

The Pros and Cons of DIY Website vs. Professionally Developed.

My two pieces of advice:

  1. Learn SEO before building a website using a web builder.
  2. When a website designer offers you a free website not inclusive of a domain name or hosting beware that they have not already inflated the price within the hosting fee and make sure they do not upsell SEO as extra add on. They should be 100% transparent otherwise they are just baiting you.

I have to air my thoughts and debunk web designers offering free websites.

I have seen of late on social media business groups on Facebook, website designers offering to design websites for free.

This gives the impression they will design and develop a website for free and host it. But what it is, in reality, is a marketing ploy, call it baiting if you will to reel the person in and then upsell.

In reality, the unscrupulous bystander will think they are getting the whole shebang when really all they will be getting is the foundation of a website without the hosting which would have to be paid by the customer and what is to say that the fees have not been inflated to cover the costs of the website design? If you look at hosting providers they are all more or less the same price and are competitive so if you are paying over the odds for the hosting then other services have been added in and that is why your hosting has been inflated.

There is so much more to building a website DIY or Professionally. A website will float in cyberspace if it has not had search engine optimization (SEO).

The website designers that offer free website design are just cleverly wording something that means nothing. From the consumer’s perspective, this is a clever tactic to upsell and has no benefit to the person without them spending money from the moment they set to go.

Granted, the website designer will have to either code a site from scratch which may take him/her some time to do, or perhaps use WordPress but whatever method they choose they will need the website hosted somewhere, and it’s the cost of the hosting and domain name that you need to watch out for. They may even host your website on a subdomain on their website so you need to be careful of that.

When you pay for a professionally done website not only are you paying for the design, development, and hosting you are also paying for the SEO, SMO, and content management and marketing which has to be done regularly.

An example was a lady today that had bought her own hosting and was expecting a website built by a web designer in exchange for a testimonial. This did not go down well with her audience. I tried explaining website design is only a fraction of what is necessary to get a website ranked to be on the first page of Google. One needs to have an exact match searchable keyword of a phrase domain name, one needs to have knowledge of SEO and there are many strategies that I personally use to get a website on top of the search results. This takes time and a lot of effort which has to be done regularly and this service is not free.

Obviously, the lady in question after I offered to build the website for her had other ideas as she never came back to me and if she has a problem building a website through a web builder which comes with tutorials then I am inclined to agree with all the comments she had on her post that no one will work for her for free. I have her company name and will see in a month or two what she has actually done to her site. The proof is in the pudding as they say.

IONOS - Official Partner
IONOS

As an IONOS Partner, I can oversee people’s work providing they use the IONOS web builder or WordPress but I will not work on a third-party web builder for insurance reasons as I will explain below.

IONOS Web Hosting.

IONOS Website Design Service.

IONOS Web Builder

What I mean by not working on a third-party web builder for insurance reasons is this, if something was to go wrong with the website because multiple people are working on it and the novice does something wrong, I would not want to be liable for anything.

Sometimes websites go down because:

Two or more people are working on a site at the same time, one being the professional and the other the novice.

All it takes is for the novice to do something wrong and perhaps put a code in the wrong place and the professional gets the blame.

I personally will not touch a website that someone else has built for obvious reasons.

With so many options available online one can build a website in relatively no time at all without the help of a website designer, but one needs to have an element of knowledge of SEO. A nicely designed website is not going to go anywhere without SEO.

Just because you can use web builders and do it yourself doesn’t always mean you should. It’s a decision that’s worth weighing up carefully since for some projects a professional cannot be replaced by an online tool.

Here are some considerations that might help you decide.

Reason to have a website.

  1. To showcase your business and to generate leads.
  2. To have an online store.
  3. To have a blog.
  4. To have a fourm.
  5. To have a social media platform.
  6. To have a search engine.
  7. To have a comparison site.
  8. To have a directory.
  9. To have an informational site.

Website Builder Options.

Website builders – One.com, IONOS, Godaddy, Squarespace, Weebly, and Wix are all popular choices and low-cost web builders with tutorials.

In general, website builder sites will not rank as fast and are not as powerful as a system like WordPress but are easier to handle. Website builders generally have visual page editors that make it easy to edit drag and drop elements of the website and have tutorials should you get stuck. They also come with online or telephone support for backup.

WordPress.

WordPress on the other hand can be daunting if you are a beginner and you may be more inclined to use a web builder. WordPress is a content management system that is very powerful but is also more abstract. Unlike website builders that allow you to drag and drop, WordPress users can choose a “theme” from the thousands available. These themes have already been designed for you and all you do is add your content. Users may occasionally need to add some code to edit a theme or plugin in WordPress, which makes it better suited for someone who has some knowledge of coding.

SEO.

Website design and development is not as straightforward as it seems, even if you have built an all singing and dancing website your battle has only just begun because next, you will have to get your site ranked and compete with all the thousands of other sites aiming to get on the first page of Google.

I highly recommend before you contemplate doing a website yourself is to learn about SEO.

I have a client that I price matched his old designers to secure a contract with him only to find that the other website designers charged him such a low price because they did not include SEO, I could not adjust my quote after I had submitted it to add the cost of the SEO. I was shocked because web designers cannot call themselves by this profession if they do not perform SEO by default. So I got hoodwinked and literally make no money on this particular contract…lesson learned,

Pricing.

The lesson to me is not to price match and to stick to my own pricing and give good value for money.

I recently had a discussion with someone after I commented about Free Website Design that a person would less likely want to use a company that offered too many services as it would be questionable. This gave me a moment to think should I offer less for the same price or should I give value for money and offer more than my competitors.

I believe in getting your money’s worth and getting results even if it means offering many strategies to get you ranked. I believe if I can get your business ranked by search engines and help you generate traffic by whatever means necessary, then when you start getting the results you will recommend me to other people.

I believe in helping people especially startups, I am very transparent and do not have hidden fees. I will tell you upfront what I will do for you. I will not upsell. It is up to you if you want to have other services, I am not pushy.

You can view my services by visiting my page and if the need arises I may make a suggestion but will never say you must have it this, it is entirely up to you, you know where I am if you would like to explore other services.

I will consult your business and give your recommendations and steer you in the right direction.

Special Offer 2022

I am offering 3 months of hosting, SEO, and marketing free of charge based on a 12-month contract.

I will not upsell. It is up to you if you want to take advantage of our Video Creation Marketing and Advertising packages.

Special offer 2022.

You will get:

  1. A free exact match searchable keyword or phrase domain name previously unregistered.
  2. Free Website Design.
  3. Free Website Development.
  4. Free Hosting for the first 3 months based on a 12 month contract.
  5. Free SEO for the first 3 months, SEO (normal price £25 per month) is included thereafter in your monthly installments payment plan by direct debit.
  6. Free Banner Ads on 10 of our websites, for the length of the contract term. (Normal price £30 per banner add per site per month for the whole term of the contract).
  7. Free Landing page on our Marketing Journal Website (Normal Price £10 per month for the whole term of the contract).
  8. Free SSL Certificate (Normal Price £6 per month).
  9. Free Content Writing For the first 3 Months (1 blog article per month, normal price £25 per article per month), shared across our network connections of over 10K businesses on LinkedIn.
  10. 5 email addresses (for the whole term of the contract).

Prices start from:

  1. WordPress site Price starts from £35.00
  2. Dynamic Site, Price Start from £55.00
  3. eCommerce Price Start from £70.00

What Kind of Site Do You Need?

In order to determine what website works best for you, we need to know what your business is about. You will have to tell us what you want so that we have a better understanding.

It may be that you simply want an online business card a simple site showcasing what your business does whilst helping to drive traffic. The primary purpose of a brochure site is to give a company a credible web presence and provide some basic information to prospective customers. Or you may want to showcase your brand, products, and services with the goal of generating traffic to your business.

Your website could be an online store where you sell your products or it could be a website that takes online payments. An e-commerce site is slightly more complicated since it will have to handle payment processing gateways and allow you to easily add, remove, or edit products and services.

If you are planning to make a forum, directory, search engine, social media site, or price comparison site it may be best to entrust a professional as they will know how to implement web applications and project management tools.

Think Amazon or Facebook, some websites combine both e-commerce and an application function. Unless you are confident you can build a website yourself, a hybrid site that will process a lot of requests and information should also be built by a pro.

If say you are a solicitor you may just want a website that simply showcases your information, you may not necessarily process payments online. An accountant on the other hand may want payment for their services and may need a payment gateway.

Your Skill Level.

Depending on how proficient you are in building websites and how much knowledge you have with SEO will determine if you need to hire a professional. If you’re a programmer the skies are the limit and you can build anything you desire, however, if you are a novice and you want to get results fast it may be best to hire a pro.

Website builders are the most basic tool, and most are very limited to what you can do. You are not going to build a search engine or social media platform using a web builder. Website builders do have their advantages as you can build a simple site relatively quickly and are easy to use, you don’t even need to know anything about coding which is the best part. If you can use PowerPoint, you can use a website builder.

WordPress is more complex and can be daunting for a novice. I remember when I first started using WordPress, believe me, it took many hours and many sleepless nights perfecting the development of a website. I have since transitioned and prefer WordPress over any other system.

WordPress requires some knowledge of HTML coding (My IONOS Badge has HTML Coding), however, it is more flexible and customizable than a website builder and most templates are relatively easy to use. In fact, this website is built using WordPress which is a subdomain of our parent site www.ukwebsitedesigners.co.uk

Your Budget.

Depending on your budget will determine if you wish to build a website yourself or hire a professional. Not many website designers offer startup credit lines and we will build you a website for free and include hosting for the first 3 months to give you a head start. You should by then start to make some money.

Startup Credit.

Giant Ogre! – This is not Us.

We are not Ogres we understand that sometimes with Covid Regulations and Restrictions it could put a dampener on finances and you may need extra time. If this is the case we could come to some arrangement as long as you let us know in advance.

We are trying to support small and medium-sized businesses through this pandemic.

If you are a startup and are on a budget and need startup credit on our services or already established but need some guidance we can do this at no charge. Just let us know what you need help with and we will do our best to give you the support you need. We are connected with more than 10K businesses on LinkedIn, we are sure there is someone we can introduce you to and help expand your network.

Evaluate Your Options.

If you ate looking to build custom apps search engines, forums, directories, or websites like Amazon or DHgate you may find hiring a professional a better option than trying to attempt to build it yourself. If you are a company that expects to generate 100 percent of their business from the website but you are not tech-savvy or simply do not have the time to build it yourself you must decide on a budget you are willing to spend to hire a web designer. Remember when you see webs designers offering you free website design you have to look closer because they could integrate the cost of design in the hosting. Always ask what they are offering for free and try and do a breakdown of the hosting as can start from £9 for a WordPress site, whilst website hosting can start from £18 depending on the hosting provider, whilst eCommerce hosting can start from £25.00 per month.

Breakdown of monthly payments should show the cost of:

  1. Domain Registration
  2. Domain Renewals
  3. Website Hosting
  4. Website Development
  5. SEO
  6. Marketing
  7. Advertising

Weighing Up Pros and Cons.

I have listened to people that have built sites on Shopify, Etsy, Wix complaining they are not getting much traffic.

I even tried helping one person temporarily and he is still posting on one of my Facebook Pages acting as if has some right to it. Give some people an inch and they will take a mile…

What I do in such cases is perform an SEO Audit Report by scanning a website that shows how well a website is performing and which areas need attention.

Whenever I hear these stories I know that they have built the sites themselves and I always wonder why people build websites themselves, when they only do half the job and then complain they have low traffic and no conversions?

Once a website is built I can let you know what you need to do to optimize it but you would have to optimize it yourself, I would simply point you in the right direction.

I can guide you free of charge but if you want me to do the work for you then I would have to charge for the service.

If you decide to build a website yourself and have little knowledge of search engine optimization it might be worth hiring a website designer rather than waiting and wondering when you will get any traffic or any sales. In the long term hiring a professional will help with ROI.

If you would like to discuss building a website, help with lead generation, increasing traffic, or free consultation and support, just message us using the form below.

#websitedesign #websitedesigners #webbuilders #seo #wordpress #contentwriting #blogposts #keywords #keyworddomainnames #domainnames

Pros & Cons of having Subdomains and Sub-directories.

Subdomain or Subdirectory? What They Are & How They Affect SEO

Over Christmas, something came to my attention about Sub-Directories and how companies use them. The URL in question is now a 404 page on an NHS site (meaning the page has been moved or deleted). but it was something that was on a poster at a bus stop which was shared on Linkedin by someone I am connected with that caught my attention: https://www.linkedin.com/posts/goro_the-longest-website-address-i-have-ever-seen-ugcPost-6879803181556125696-OQsr/

The URL in question was:

https://www.nhs.uk/conditions/conronavirus-covid-19/coronavirus-vaccination/coronavirus-vaccine

As you can see the URL is still linked and visible even though the page content is missing. The advertising agency and the website designers NHS use have a lot to answer regarding this…

So for the person that designed the poster and signed it off, this poster should bever have gone to print. Imagine how much money the NHS wasted and ended up with eggs on their faces as people are now talking about it. Whoever agreed to publish such a long hyperlink should have their wages docked, or it was a marketing agency they should be fired.

To think someone, somewhere, got paid to do this makes my mind boggle. Any reputable website designer would have suggested a QR Code or URL shortener to either scan the code, rather than have such a long tail of a domain. Another option would be to secure a domain name, similar if not the same www.germawareness.co.uk so that people can remember and spell it, and forward it to the page so that the audience could spell it and memorize it.

I have a subdomain that I use for my site. The parent site is www.ukwebsitedesigners.co.uk but I have a sub-domain https://ukdomainbrokers.ukwebsitedesigners.co.uk/ however I would never expect anyone to remember it, let alone spell it so I have pointed the domain www.ukdomainbrokers.com to the sub-domain and applied the shorter version for advertising and marketing purposes.

The image below is the NHS sub-directory was the category description page after the domain name.

On the other hand, a sub-domain is the website description title before the domain name as you can see by the diagrams below.

My question is who would ever remember a long tail hyphenated domain name?, the answer is no one and even I had trouble writing it down from the video.

Elderly people especially cannot remember things may have trouble memorizing or spelling a long tail domain name, so reading the poster was shocking, to say the least, in fact, anyone trying to memorize the domain name would have had trouble reciting it.

Whoever the advertising company is the NHS use, should be reprimanded as this is disgraceful.

This would never happen on my watch. To think the NHS is complaining they do not have enough money seems to not take into account the money they are wasting on website designers that do not consult them properly and allow for shoddiness to happen.

The link to the video can be found here.

Notice how I have shortened my text by only using one highlighted word. There are other ways to shorten hyperlinks using third-party software such as www.bitly.com to name a few.

Pros and Cons of Sub-domains and Subdirectories.

What is a subdirectory?

A subdirectory is the tail end of a domain name, it is a type of website hierarchy under a root domain that uses pages and folders to organize content on a website. A subdirectory is the same as a subfolder and the names can be used interchangeably. Typically a website is made up of different category sections and web pages.

In the early days of MS Dos and HTML coding, a web designer would create folders and put the web pages into those folders called subfolders or subdirectories. This is method is similar to how we store files on our computer, where we create folders and put images, documents, and spreadsheet files into folders.

When it comes to subdomains being built with WordPress and other PHP-based websites, those subdirectories are virtual. They don’t exist on the server as such but can be migrated using “FileZilla” where you can navigate to them with an FTP program and see the actual folders. Although virtual, they are still a part of the file structure of the website and are still called subdirectories.

A subdirectory is a part of the website that is associated with the domain name.

What Are Sub-Folders

In a computer file system, a subdirectory is a directory that is contained another directory, called a parent directory. A parent directory (root directory) may have multiple subdirectories. In operating systems with a GUI such as Microsoft Windows, a directory is called a folder, and a subdirectory is called a subfolder.

Subdirectory URL

In a URL, the subdirectory comes after the root directory of a website or domain name. For example, “UK Website Designers” root domain is www.ukwebsitedesigners.co.uk and a subdirectory URL might be something like this: https://ukwebsitedesigners.co.uk/contact-us. Or it may be a tad more complicated such as https://ukwebsitedesigners.co.uk/services/uk-video-creation. I have illustrated a sub-directory below:

Example Subfirectory Structure.

The problem with subdirectories and subdomains is they can be lengthy and very hard to remember.

What I do if I am advertising something and marketing domain names for example I may write a post, which would be on the subdomain but in the subdirectory, and then forward the domain name I am advertising to the post rather than point it to my subdomain.

My subdirectory will look ugly and long and even possibly hard to remember potentially confusing the user’s experience and even perhaps risking navigation to the next piece of relevant content if I did not shorten it with a domain name forwarded to the article. Therefore I always try to shorten the URL whenever possible. Url shorteners are another way to shorten a hyperlink, or you could go one step further with QR Codes.

Think of the Russian doll as the structure of a Subdirectory. Each folder can have another folder or category within one another which would mean you could have a subfolder within a subfolder within a subfolder until you end up with multiple, even hundreds, of layers of folders deep.

One should however consider the user of the domain before structuring kilometer-long hyperlinks. Just because it can be done does not mean it should be done and it could become a nightmare for search engine bots to crawl your site even going as far as making your website slow to load.

The only advantage to subfolders is that backlinks, domain authority, and page authority are closely linked to the root domain, which helps with ranking your website.

What is a subdomain?

At the end of the spectrum, a subdomain is a type of website hierarchy under a root directory and acts as an independent website. This type of subdomain, you can use another content management system, where you could build another website as I have done with www.ukwebsitedesigners.co.uk and use WordPress for my subdomain www.ukdomainbrokers.com

The beauty of subdomains you can save yourself a lot of money buying individual domain names and developing them. Having a subdomain of a root directory that has been optimized and ranked by search engines essentially is benefiting your subdomain and once you perform SEO on the pages it will show search engines that you are updating your site regularly. Sometimes a website owner has not got the budget to buy up one-word dot com domain names but if he/she used the one keyword as a subdomain, they have essentially hacked the keyword they needed to be associated with their default website. They then can build on the subdomain an entirely new website, yet closely link it to the root directory or as I call it the mothership.

The structure of the subdomain can also have pages and categories essentially adding more subfolders.

Here is an example my domain name www.ukdomainbrokers.com forwards to the subdomain:

https://ukdomainbrokers.ukwebsitedesigners.co.uk/#home

Which has pages and categories for example:

https://ukdomainbrokers.ukwebsitedesigners.co.uk/category/domain-names/

Which may contain a subfolder https://ukdomainbrokers.ukwebsitedesigners.co.uk/new-domains-listed-for-sale/

However, you will never find a subdomain with a subdomain.

A subdomain is generally considered a standalone site that is branched off from the main domain.

SEO and Subdomains

In terms of SEO, a subdomain can be an advantage to boost ranking especially if you have a blog associated with it and are updating content regularly. Unlike subdirectories, a subdomain’s domain authority won’t automatically be reflected from the primary domain name, therefore you have to independently have to perform SEO on all the individual pages you create and track them using Google Analytics or similar. Your parent site may already have tracking but your subdomain is essentially a separate entity and needs to be tracked separately even though it is associated with the root directory.

Why use subdomains?

Website hosting can be costly and if you create pages in your root directory the hosting provider will charge you for extra pages especially if you are using a web builder. However, the subdomain uses storage data your hosting provider has already allocated. For example, your one page on your root directory may have enough content to fill 100 pages but you are only using one page, if you try splitting this into 100 pages on your main site the hosting provider will charge you. However, with a subdomain, the content from one page can be split into multiple pages on a subdomain again you will not be using storage from your default parent website if you use WordPress. WordPress platform typically stores data virtually but you can back up your data via the root directory using “FileZilla Client”. You should every so often back up your files for security reasons, just in case your website gets hacked or taken down. Check the instructions with your hosting provider on how to do this,

Having subdomains not only helps to optimize your parent site it is ideal if your business has a lot of content that would be difficult to manage all on one website.

If for example, you have a directory as I have, you may also want to offer advertisers advertising space and their very own landing pages in which a subdomain would be an ideal addition to your default site.

When to Use Subdomains

  1. Directory
  2. Forum
  3. Landing Pages
  4. Geo Locations (have your site in different languages
  5. Blog
  6. Ecommerce Store
  7. Events
  8. Support

A subdomain can save a business a lot of money when building an SEO link wheel and having multiple Domain Names pointing to different services. There are a number of instances when a company should use a subdomain. Below are the most common.

1. Directory

 A directory is a website listing individuals and businesses alphabetically or thematically with details such as names, addresses, and phone numbers. The directory could have a subfolder to a link to a landing page where the advertiser could showcase their brand.

2. Forum

An internet message board where communities come together to participate in topics of discussion. Each topic would be a subfolder and each subscriber would have their own subfolder.

3. Landing Pages

A landing page is a web page that a person “lands” on after clicking through from an email, ad, or other digital location. A landing page has many uses from lead capture to buying your products. It can also serve as a micro-website for a business that wants to get more exposure that may use the page for advertising purposes. Here I have my own landing page that is associated with another website owned by “UK Website Designers” https://ukdomainbrokers.ukwebsitedesigners.co.uk/category/cymru-marketing/

4. GEO Targeting

If you have a website that serves multiple countries or regions, rather than implementing a translator widget on your site, which I do by default, one could duplicate part of the site into another language and add it as a subdomain. As an example, if you have a directory of different states or counties you may want to create subdomains for the different regions you serve. Here are two subdomain sites that Craiglist.org use: https://cardiff.craigslist.org/ or https://london.craigslist.org/

5. Blog

It is a well-known fact a blog will get you ranked faster than any other site so it makes sense to either have multiple sites in your SEO link wheel or subdomains of your parent site.

6. Ecommerce Store

Having an e-commerce store as a subdomain is of personal preference but I tend to build a store as a subdirectory rather than a subdomain. People are more likely to search your website rather than remember the hypertext string to put in their browser. They are more likely to type “ukwebsitedesigners.co.uk/shop” rather than “shop.ukwebsitedesigners.co.uk” both these strings are for example purposes only.

7. Events

If you are planning on hosting events in the future (Covid Regulations Permitting) you may find partitioning a section of your site into a subdomain. This can be useful when you want to distinguish a section of your default site. As an example, Microsoft does this with its events.microsoft.com.

8. Support

Having a support page on your site can be really useful especially if you are a growing business and have a lot of customers. A contact page may suffice but I highly recommend a chat widget so that you can interact with your online visitors. There are many Blue Chip companies that are faceless and all you can do is email them, which is no good especially if your matter is urgent. For instance, Google uses support.google.com instead of google.com/support. The main reason is probably because of the site structure and having a dedicated subdomain would make sense if they have multiple support categories.

Technically speaking a website can use both a subdomain and a subdirectory structure.

How do subdomains and subdirectories affect SEO?

The consequence of subdomains is debatable with some SEO experts believing that Google’s crawlers could confuse a subdomain for an entirely different website from the main domain. I tend to agree with this statement as I have not been able to track my website and my subdomain accurately without integrating two lots of tracking analytics. However, others say its crawlers can recognize subdomains as extensions of parent domains, I personally disagree with this because my subdomain subfolders have never been tracked through the parent site until I integrated a second code on my subdomain.

I have also noticed is that my subdomain outperforms my parent site, which tells me my main site does not have many changes whilst my subdomain has on a regular basis, which is why I generate more traffic.

Google Considers Subdomains as Separate Standalone Sites

(Citation) https://www.searchenginejournal.com/subdomains-vs-subfolders-seo/239795/#close

According to “Search Engine Journal” Google treats subdomains as a separate site, from your main parent site. This is particularly evident within Google Search Console formerly known as Google Webmaster, where subdomains have to be verified separately from the content that exists under the main domain website.

Some SEO professionals argue that subdomains don’t share the authority they receive from inbound links (or backlinks) with the parent site. The opposite can also be also true; subdomains are considered separate entities from your parent website, they may not share any of the link authority you’ve already built to your default parent website.

If you’re optimizing pages for the same keywords on your parent site and also on your subdomain, you could run into a problem by competing with yourself. However, if you use different keywords on your landing pages and header titles your website will be ranked differently. As an example, my keywords for my parent site are “UK Website Designers” whist I do mention those keywords in my Subdomain my header keywords are “UK Domain Brokers” and you will not find the two websites on the same search results.

Which is Better: Subdirectory or Subdomain?

Before contemplating a subdomain do take into consideration if you ever wish to migrate your site to another hosting provider, you will have to copy the root directory as well as your subdomain files as they are stored separately and this is a nightmare to do as I speak from experience, not only this if you wish to track analytics you need one for the parent website and the other for your subdomain.

Regardless of your reason to have a subdomain or subdirectory, you’ll want to stay abreast of SEO best practices in order to meet your ultimate website goals.

#subdomains #subdirectories #qrcodes #urlshortners #hyperlinks #seo #websitedesign #bitly #nhslongurl #nhswebsitedesigners #nhsadvertisingagaency

Create a Second Income 2022.

Advertisement Designed by UK Website Designers.

Create a Second Income Today!

There is no time like the present to secure a second income.

We do not know what is happening with these lockdowns and if businesses are able to survive.

Successful entrepreneurs do not hold all their eggs in one basket and know how to reinvent themselves. They know how to add more cogs to their link wheels of expanding products and services, but the rest of us might not.

If you have a job and work in hospitality and leisure, who knows what will happen with this second wave especially if businesses are forced to close.

If you have always had a dream or have a talent there is no better time to start to put your ideas in motion.

I know that 1 Billion Pound Sterling is being invested into businesses to support them through the ‘Omicron Pandemic Dec 2021 – Jan 2022’ but what about small businesses such as cafes, hair salons, retailers, etc, how are they supposed to cope?

The best way is to transition online and create a small website selling your merchandise or services. Start small and work your way up the ladder.

If you are a hair salon, sell wigs, shampoos, conditioners online.

If you are a cafe, partner with Deliveroo, Ubereat, or Justeat.

If you are a pub sell craft beer online and deliver meals from your menu.

There is absolutely no reason for anyone to be out of work or lose business you just need to know how to re-invent yourself.

If you have a hobby make it into a business.

I wrote previously on another site giving ideas on what you can do.

40 ways to get more business:

Lockdown Boredom 2021

Procrastination.

There will always be people that will put it off for the next day or the day after that. These types of people are tyre kickers that think they know everything and do not like taking steps into the unknown. They rather play it safe until they find themselves stuck between a rock and a hard place and by that time it is too late.

The reason why I like to help people is to get them out of a negative mindset and think positively. You have only failed if you have not tried.

Supporting Local Businesses.

I am offering, anyone, a head start for 2022.

Option 1. I will build a website, perform SEO, Marketing and Advertising for free for the first 3 months based on a 12-month contract. I will waiver the £99.99 upfront setup fee. I will advise you on how to choose the best domain name.

Option 2. If you do decide to use a web builder I am a Partner of IONOS and here is the link to get you started.

I will guide you for free and help you with your SEO & Marketing strategies.

Everyone should transition online and sell their products, services, dreams, and ideas.

Also a little tip for the people that think a Facebook page is the only platform they will need. You do not have the likes of Apple or Microsoft trading off a Facebook page so you should not either. Social Media pages should be an add-on to a website that has an exact match searchable keyword or phrase domain name and not be a default website.

It has taken me a lot of time and effort to get where I am today through learning and sometimes failing. But now that I am wiser I want to pass my knowledge on and help you.

No one should be too proud to ask for a helping hand. I am not going to ask questions, just offer my expertise knowledge, advice, listen and guide you the best way I can.

You can’t say fairer than that!

Depending what type of website you have will depend on the final quote.

Remember You Get 3 Months Free Web Design and Development, 3 Months Free Hosting, Marketing, and SEO.

Please message me below and start your creativity going.

“Also, Before I go, I would like to add if any business simply wants a free shout out just drop your link below”.

#freewebsite #freewebsitedesign #freewebsitehosting #freemarketing #freeadvertising #freeseo #secondincome #secondincomestream

Websites For Sale & Update!

Websites For Sale & Update

As my regular readers know I manage several marketing websites and blogs and have been busy developing and marketing, hence that is why I have been off-radar on here, however, if you want to follow me on my marketing channel you can always subscribe to www.cymrumarketing.co.uk:

www.spatialtech.co.uk

www.cardiffgasengineers.co.uk

www.cardiffprobatesolicitors.co.uk

www.cardiffsolicitors.co.uk

www.veganperfumes.co.uk

www.vegancosmeticscompany.co.uk

www.germawareness.co.uk

www.lipstickbeauty.co.uk

www.luxurymakeup.co.uk

www.racecoursesport.com

www.terrainbots.com

www.ukbusinessbanking.com and .co.uk

www,onlineguitarlessons.uk

Other than www.marketingcardiff.com all the other domain names are semi-developed and maybe for sale. I say maybe for sale is the $64M Dollar question because I am toying with the idea of making most of the sites into business directories and have income from the advertising space on the sites similar to what I have on this site. Anyone interested in partnering with me or buying the domains outright should contact me using the form below in the first instance with your thoughts and ideas.

See I am not simply selling undeveloped domain names, I am selling websites that with some dedication from a third party can become an oak tree from an acorn.

The problem, if I am entirely honest, is that I start so many projects but then find I do not have time to finish them properly in the set time frame, I give myself and before long another website comes along and find that some get slightly neglected.

As an example, I started www.roathlife.com and www.roathlife.co.uk and again they need some TLC. However a company in China is interested in the dot com counterpart domain extension, so will have to wait and see if they give me an offer that is worth accepting.

Contact Us Here!

Start-up’s Growth Funding

Start-up’s Growth Funding

I am curious how some people/businesses secure funding other than through traditional methods like going to the bank with cap in hand and a business plan.

Obviously there are venture capitalists and private equity firms but how do you get someone to believe in you enough that they will part with millions of pounds or dollars into your business.

From personal experience I know what options I could try to get funding but that would mean me having to share my business, which I do not want to as I have been burnt badly in the past and “once bitten twice shy as they say”.

So my point is how can these companies have secured funding when looking at their domain names I would not touch with a barge pole.

api.video

ada.support

mojo.vision

celcius.network

infra.market

compound.finance

elodie.games

cellworks.life

drink.haus

3s.money

For starters what about GEO Targeting and GEO Fencing did no one tell them about how they will generate visitors:

https://ukdomainbrokers.ukwebsitedesigners.co.uk/?p=1217

Surely there has to be more to this than meets the eye.

I am curious as the only way anyone would invest is if there was a product or service that had perceived equity, which most probably these companies have and that they did not spend silly money on these domain names.

I know if I personally had secured funding I would most probably prosper faster but I choose to be careful as I do not want to be dependant on anyone.

I have grown my business to offer website design, development, domain brokering, SEO & Marketing which is just a few of my services.

So I have no intention of borrowing money or having business partners, been there done that got the t-shirt.

Instead I will just plod on knowing one day I will be able to travel round the world and will be recognised for not having handouts but achieving everything on my own.

I am now concentrating on my personal branding as the more people that know about me the more I can gain people’s trust.

The key to success is personal branding if you can show people you are worth investing in they will.

Me telling the world to look at me!

If however there is a ‘Secret Santa‘ wishing to help with a life changing donation I would not say no unless there were terms and conditions in which I would most definitely decline.

Another person that I read about today was Charlie Mullins OBE, personally I had not heard of him before but have found out since he came from nothing and built a plumbing business empire and is now worth £70 Million.

https://londonlovesbusiness.com/meet-the-entrepreneur-charlie-mullins-obe/

So one has to ask one self how did someone how started out working from his two bedroom apartment become so rich that he was knighted?

I did a little digging, as well as the plumbing business he also buys and sells private number plates. Private number plates are just as unique as domain names and there has been a fair few investors that have made it big and have become millionaires selling high quality one word dot coms. So his plumbing business is backed by his number plate business and because of his personal branding he can now roll in the cash. Would I want him to be in line for the next London Mayor, propbably not just as I would not expect any top Domain investor becoming the next President.

Anyone wishing to invest in the domain names which I have on our marketplace is more than welcome to contact me and we can devise a business plan to develop the domain name into equity.

I am not a salesperson I am an entrepreneur!

Contact US:

About UK Domain Brokers

UK DOMAIN BROKERS – UK WEBSITE DESIGNERS – DIGITAL MARKETING

Welcome to UK Domain Brokers !

UK Domain Brokers in conjunction with UK Website Designers offers Website Development, Web Hosting, SEO, Marketing and Domain Brokering and Business Consulting.

Ideal for startups wanting to set up their business for the first time . We will walk you through step by step strategies to get you on the right path.

We will help you write your perfect business plan, find you premises and funding. We will help with recruitment.

If you have an idea and you want to expand your product or service and make it a Brand we will help you find your ideal domain name. We will show you a way to market your company using a SEO link wheels.

No job is too big or too small. We offer competitive pricing for website design and hosting and we even can help with pay per click advertising.

Please do not hesitate to contact us for a no obligation chat, we are only a phone call or email away.

We are happy to give free friendly transparent advice, as everyone has to start somewhere and we understand the importance to generating more traffic to your business, therefore we can guide you to prosperity.

Disclaimer: 

UK Domain Brokers and its representatives including the owner make no guarantees your domain names will sell, this all depends on the quality, supply, demand and equity perceived or otherwise. If your domain name is not generating traffic, is not developed is not selling a product or service, is not short and in demand then an already established business is unlikely to buy your domain unless they are branding or re-branding. 

You need to give value for money! Consider Developing a Micro Site, Perform SEO, add affiliate links and drive traffic to the domain name. Get your domain name in front of a global audience and on all search engines. Eventually your prospective buyer will find you.

A domain name has no value if it has no equity.

***Please also note due to the current world economic situation over the Coronavirus Covid -19 Pandemic many companies are laying off staff cutting costs or closing their doors for good.

(Please note this offer does not apply to domain names for sale on our store or on our partner websites). Monthly web hosting fee after 6 months will cost £49.99 this offer does not include ecommerce stores. Please enquire for our ecommerce pricing.

You supply the content and images. We will even Design a logo for your brand inclusive of our website packages.

You just tell us what colours you prefer and we will do the rest including Blog Posts, Google Business Pages & Analytics.

Contact Us:

(Please note our telephone lines are temporarily closed due to Coronavirus Covid-19)

We apologise for any inconveniece caused and are only taking calls if your matter is urgent.

Our telephone is: + 44 (0) 2920463180 (Temp Closed) / + 44 (0) 2921690036

Mobile/Cell: + 44 (0) 7565253529

Office Hours:

London GMT

Mon to Fri 10am to 17.00 Saturday 12.00 to 16.00 Sunday & Bank Holidays Closed.

Send Us A Message:

Looking forward to hearing from you soon!

Why Your Domains Are Not Selling?

Why are your domain names not selling.

So you secured your domain name and you are adamant it is the next best thing to sliced bread but when you try to sell it to an existing business why is your domain not selling?

Here are the reasons why your domain is not selling.

You domain name might not be worth anything even though you may think it does.

Unless you know anything about SEO and how domain names and their domain extensions work you need to focus on something else.

If you have a domain name that is a novelty domain hack or a .co for example but you are using keywords that do not correspond to the country cc-TLD’s domain extension why would you think your domain has value? Say you had cardiffhotels.co just as an example, if the company then tried to do PPC advertising they would get traffic from Colombia and not from Cardiff and there advertising budgets would be a waste of time and money. Do read my post on (.co) domain name: https://ukdomainbrokers.ukwebsitedesigners.co.uk/?p=1217

If you are approaching an already established business unless your domain is in demand, why would a company buy your domain? A company buys domains for the following reasons:

  1. They are branding themselves.
  2. The want to secure global positioning for the keyword search terms.
  3. They are re-branding.
  4. The want to increase traffic.
  5. They want to add SEO Links Wheels.

Not all companies have high marketing budgets.

As an example I ideally would have liked to have had the domain www.ukdb.com short for www.ukdomainbrokers.com but I do not have the budget to buy this domain even if it was ever offered to me and do not plan to cripple myself borrowing money to acquire it. Also it is not on the first page of Google for the search terms ‘UK Domain Brokers’, so it would not be beneficial to me considering I am already on the first page for the search terms ‘UK Domain Brokers’.

So unless a business that has a large marketing budget saw that the domain name was on the first page of Google generating traffic the chances of your domain selling are very slim.

Businesses want the traffic more than they want the domain name in most case if they are already established brand name.

So unless a business is branding or re-branding themselves with a short brandable word this is the only time they would consider buying your domain name, providing they had a large marketing budget of course.

The only other way a business would consider acquiring your domain name if you generated traffic for that domain and had the domain on the first page of Google. (Basically you doing all the hard work).

But in order to do so you need to develop the domain name first and perform SEO.

A domain name is just a domain name unless it has value and is in demand.

You need to show businesses that your domain is worth something otherwise at the end of the day you will not sell it.

Your domain name also need to be visible, not just parked on some marketplace. It needs to be on Google in order to be found organically.

The value of the domain name is whatever a company is prepared for it.

You can make calculations via Google Keyword planner and pre-empt how much Google will charge for bids on Google Ads but unless your domain is generating traffic, it will be like selling snow to the Eskimo’s. No one will want a domain name if they are already established unless they are branding or re-branding themselves or want more traffic and its the traffic they you need to make in order to make your domain valuable.

I leave you with these thoughts to ponder over.

Wishing you a nice weekend and stay safe.

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